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What is a high eCPM for Facebook ads?

 Ecpm stands for "Effective Cost Per Thousand Impressions," and it is a metric that is used to measure the effectiveness of an advertising campaign. 

It is calculated by dividing the total earnings from an ad campaign by the number of impressions the ad received, and then multiplying that number by 1000. 

A high ecpm indicates that the ad campaign was successful in generating a large amount of revenue for a relatively small number of impressions.

The ecpm for a facebook ad campaign can vary widely depending on a variety of factors, including the target audience, the type of ad, the ad copy and creative, and the overall quality of the campaign. 

As a general rule of thumb, an ecpm of $5 or higher is considered to be good, while an ecpm of $10 or higher is considered to be excellent. 

It is important to keep in mind that the ecpm that is considered "High" will depend on the specific goals and objectives of the ad campaign, as well as the industry and target audience.

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